Schedule

Retreat Day 1
March 3rd

Time: Title: Facilitator:
07:00am – 07:45am Registration  
07:45am – 08:00am KICK OFF  
08:00am – 08:45am Developing Internal and External Communities To Deliver Brand Value
09:00am – 09:45am

Without “Me” there is no “We.” Leverage The Internal and External Brand

10:00am – 10:45am unGeeked Elite – Talent and Being A Part of The Change
11:00am – 11:45am

Managing The Brand Called Me

12:00pm – 01:00pm LUNCH BUFFET

Sometimes The Client Isn’t Always Right – How To Engage When There Is a Disconnect

01:15pm – 02:00pm

Using Digital Tools and Social Media Strategies To Promote Not-for-Profit-Causes

02:15pm – 03:00pm Integrating Social Media Into Your Marketing and Branding Strategy
03:15pm – 04:00pm

Customer Services and Digital Communications Management in Time of Crisis

 

Retreat Day 2
October 29th

Time: Title: Facilitator:
07:00am – 07:45am Registration  
08:00am – 08:45am The Legal E’s of Social Media – Posting, Commenting and “Like” – When is it Blasphemy, Libel or Defamation of Character
09:00am – 09:45am

Topic To Be Determined

10:00am – 10:45am

Who Needs Klout? Measuring Influence, Business Experience and Success

11:00am – 11:45am Using Social Connections To Succeed IRL
12:00pm – 01:00pm LUNCH BUFFET

Business Strategy and the Ten-on-One Session

01:15pm – 02:00pm

Strategically Maximizing Your Brand’s Presence and Culture on LinkedIn

02:15pm – 03:00pm Humanizing Your Brand Through Social Media
03:15pm – 04:00pm

Global Communications in A Social World – Understanding and Appreciating Cultures and Diversity in Global Marketing

 

Concurrent 10-on-1 Sessions

Time: Title: Facilitator:
11:00am – 11:45am 10-on-1
Strategy Discussion: Developing Your Social Media Policies Pt. 1
03:15pm – 04:00pm

10-on-1
Strategy Discussion: Developing Your Social Media Policies Pt. 2

 

Retreat Day 3
October 30th

Time: Title: Facilitator:
07:00am – 07:45am Registration  
08:00am – 08:45am

Stop Ignoring The Social Elephant: The Impact of Culture and Recruiting

09:00am – 09:45am Topic TBD
10:00am – 10:45am Social Media, Interpersonal Communications and Needs, Wants,  Expectations
11:00am – 11:45am

The Psychology of End User Experience – User Design

12:00pm – 01:00pm LUNCH BUFFET

Using Social Media To Recruit Talent

01:15pm – 02:00pm

Cause Marketing – Linking Your Brand To A Social Cause or Issue

02:15pm – 03:00pm

Understanding Gamification – Using Games and Rewards To Create Community

03:15pm – 04:00pm Making Your Blog A Destination To Build and Enhance Credibility